In 2018 we utilized a co-operative approach to the advertising program to compete with the several local dealers who also carried the same product. We also thought it was important to show the working relationships with the designers and suppliers involved in their projects. You’ll note the brand and details of the project at the bottom of the ad.
We were showcasing classic, but contemporary Cabinet Innovations kitchen designs. We used the second logo and colors that InkWell created for them.
The photography style is a distinct part of the brand. Our photographers shoot on perspective so your eye is drawn into the shot, getting the full experience of the kitchen as if you were in the room.